PUBLIC RELATIONS
Bob Kettlewell, President
Lena Parsons, Senior Vice President
PHOTO
Kettlewell.Parsons principal Bob Kettlewell brings 30 years of experience to the practice of public relations, strategic communications and outreach in Illinois and nationally. Bob has helped clients negotiate the complex landscape of policy, politics and public opinion to achieve their goals across a wide range of sectors and issues, including health care, economic and real estate development, telecommunications, transportation, energy, the environment, consumer protection, manufacturing, labor relations, housing, education and civil rights. Bob has provided crisis communications counsel for numerous business, nonprofit and government clients.
Bob served in the past as District Chief of Staff for a Member of Congress, senior vice president for an independent public affairs firm in Chicago, and as public affairs practice leader and senior vice president for a global public relations firm.
Bob has been a senior advisor and communications counsel for numerous candidates for public office. He twice led issue campaigns that were awarded the national Silver Anvil award from the Public Relations Society of America.
Bob Kettlewell and Lena Parsons have a 10-year record of success working together to meet client goals.
PHOTO
Lena Parsons works with clients to achieve their business and communications goals through comprehensive, multifaceted communications campaigns. Lena’s expertise is in the development of campaigns and messages at the intersection of public policy and business goals. She is also a nimble media strategist, working with clients to place positive media stories and develop positive images and beliefs, as well as manage potential media crises.
Prior to her current role, Lena was a Vice President in the Midwest public affairs practice of Hill+Knowlton Strategies. There she directed campaigns and managed account teams for a variety of clients, including Chicago Parking Meters LLC, CN Railway, Illinois Finance Authority, Health Care Service Corporation, Pioneer Hi-Bred and Walgreens. Her work included developing and conducting crisis media trainings, serving as an on-record spokesperson, managing statewide public policy campaigns and developing message maps.
Lena also has experience in the nonprofit and government sectors, and was a newspaper reporter and copy editor early in her career.
Jason Betke,
Director, Digital Media and Video
Jason Betke specializes in marketing and educational videos. His clients have included companies in energy, manufacturing, healthcare and political consulting. Jason also produces documentary films and works a freelance writer, director, cameraperson and editor.
Jason is an adjunct instructor at Columbia College Chicago, where he teaches courses in digital cinema production, editing, and advanced post-production.
Brooke Lichtman,
Account Executive
Brooke Litchman is a public relations professional with a passion for building relationships and connecting people through creative communication and content. Experience in developing and implementing strategies to achieve and exceed client objectives and expectations, Brooke handles social media, media outreach and monitoring, and constituent outreach for K.P.
A Florida native, Brooke is a graduate of DePaul University and has experience with Dyson and MSLGroup. She is currently pursuing a Master's Degree from DePaul.